On Lebanon's industrial edge, mddm gave a Pepsi bottling and distribution facility an identity built from brand rather than applied to it: red structural fins punctuate the white metal-clad facade like raised flags, while a curved blue band wraps the upper edge, anchoring the Pepsi mark at the entrance. Inside, long blue-walled corridors run the building's depth, punctuated by recessed oval light coves that recede like a runway, before the language softens into white and glass at reception, blue reduced to a glowing edge trim framing daylight and views. Across architecture and interior, SMLC treats corporate identity as a spatial and structural condition, disciplined enough to function as an industrial facility, confident enough to double as a headquarters.